We are exhibiting at World Travel Market London, 2-5 November 2015 on Stand Number TT578. We would be happy to present SurveyOnTablet- an end-to-end hotel reputation management platform. SurveyOnTablet provides hoteliers with great tools to monitor, collect and push guest reviews to OTAs like TripAdvisor, HolidayCheck and Zoover. We look forward to meeting you at WTM London 2015, ExCeL London.
Survey On Tablet, a global provider of voice of the customer solutions, today announced the company expanded its partner network in the EMEA region. The new partners will represent Survey On Tablet in Qatar, Tunisia, Egypt, South Africa, Mauritius, Namibia, Zimbabwe, Botswana, Malawi, Mozambique, Zambia, Uganda, Kenya, Angola, Burundi, Ethiopia, South Sudan. With the expansion, Survey On Tablet is now present in 29 countries across Europe, Asia, South America, North America, the Middle East and Africa.
Through the new partnerships, customer-facing businesses in the new markets are able to take advantage of local sales and support. Survey On Tablet itself will benefit from its expanding partner network by getting closer to its clients, driving more demand and awareness, as well as strenghtening its global footprint.
“All our new partners share our passion for technology and we all stand up for exceptional customer experiences. Expanding our global presence will provide opportunities for more hotels to optimize their operations and generate more revenue. While building the new data infrastructure for the future of customer engagment, the expansion will help us pursue our mission to convert big data into a stellar service.”, said Ivo Dimitrov, founder and MD of Survey On Tablet.
Survey On Tablet’s sister company Reputize (www.reputize.co) will also benefit from the expanding network.
The winner is TripAdvisor with shares rising 25% on the news. The news for further OTA consolidation is not good for the other OTA rivals and for most hoteliers. The deal will fuel additional fee revenue for TripAdvisor, which up to now is mostly dependent on advertising fees (Priceline being a major client), and a shot at becoming a one-stop tourist booking spot. Recently, hotel chains like Marriott and Best Western have made deals with TripAdvisor that allow travelers to book rooms through the site.
Soon Booking’s sister booking sites Agoda.com and Priceline.com will soon join the party.
Winner or loser: Booking.com will reach new customers, especially outside Europe. At the same time some Priceline customers will prefer to use TripAdvisor.com booking platform which will lead to reduced revenue.
Losers: Priceline’s major competitors like Expedia may have to consider their own deals. On the news Expedia saw its stock price plunge 4 percent.